Watson Marketing gives marketing professionals the power to uncover new levels of actionable insights, deliver meaningful and personalized experiences that customers want and value, and discover innovative ideas that provide a competitive edge. Only Watson Marketing combines business and marketing expertise with industry-leading solutions embedded with cognitive capabilities.
Our AI-powered solutions harness your data to deliver competitive, actionable insights that lead to better customer understanding and engagement. With these solutions, marketers can deliver resonant, personalized experiences at scale while freeing themselves to be more innovative and creative. With Watson Marketing, you can be the future of marketing.
For further information: https://www.ibm.com/customer-engagement/digital-marketing