Product Owner E-Commerce, Booking.com
Jorden Lentze joined Booking.com in May 2017 as a Product Owner for The Booking Home Onboarding Team.
This team focuses on the onboarding of new apartment owner onto the Booking platform.
Before he worked at Google and ABN AMRO where he specialized in CRO and experimentation.
It took 30 years before evidence based medicine became the standard. How long will it take before businesses will use the same rigor for making business decisions and optimizing their onboarding journeys? At Booking.com I have experienced what a data driven organisation looks like, where experimentation is part of the culture. During this session I […]