Natural World Lessons – from naughty squid orgies to the butterfly arms race

1. Red Hall

4.54 billion years of in-field testing have created some truly amazing forms of competition, life cycles, reproduction and survival in the natural world.

This talk by former scientist, current startup CEO, McKinsey and Harvard Business School alum. Jeremy King will share some fascinating stories from nature, applied to developing and evolving new Customer Journey ideas. Hear about the mantis shrimp, forest fires, deep-sea anglerfish, tiger complex butterflies and squid orgies.

The aim is that all/many of the ideas will be at least ‘interesting’, a minimum of 2 might give you an entirely new perspective, and 1 might unlock your greatest new idea.

1. Mainstage