Oliver Trier

Oliver Trier

Director Fighting Unit Acceleration, Friesland Campina

Oliver has driven digital transformation topics in program leadership positions across multiple companies. The last 3 years his work focused on the digital transformation of Friesland Campina, the global dairy cooperative. His role evolved from digital marketing program management to cross enterprise digital innovation and digital strategy. In his most recent role he takes his digital transformation experience to the next level: transforming the business doing to be agile, fast and data driven. He’s originally coming from Germany and started his career in the computer games industry, followed by a career in consulting. His current role: Director Fighting Unit Acceleration.

About Friesland Campina:

FrieslandCampina is a unique FMCG company with products that make a difference in the lives of millions of people every single day. They are unique because they control the whole supply chain from grass till glass.

FrieslandCampina produces and sells consumer products such as dairy-based beverages, infant nutrition, cheese and desserts globally.

My lessons learned from 3 years DOING digital transformation

2. Blue Hall

Let’s take a fun and energizing reflection on key pivot / learning points in the last 3 years digital journey of FrieslandCampina. I’ll talk about what I learned from it and what I advise others to look for / watch out for (keywords: b2b customer experience, b2c digital capability charts, talking proof points and leadership). […]

2. Customer Journey